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Founded in Toronto in 1986, BopStar-PR has been based in New York City since 1996, but maintains deep roots in Canada , taking on select projects in music and family entertainment. Currently the company is retained for U.S. representation by the ambitious Casablanca Kids company and continues a long project-based relationship with The Childrens Group (Classical Kids). Most recently BopStar completed a wide-ranging campaign on behalf of the debut album by the Vancouver-based metal band The Midgets. BopStar-PR founder/president Mary Lenore Arsenaut was honored in 2001 as "Best Independent Publicist" by the Canadian Music Association. That award winning year alone saw Arsenault spearhead high profile campaigns for a number of indie artists, including Oh Susanna, teen sensations VIP and retro swing avatar Big Rude Jake. These clients joined a Who's Who Be-Bop/BopStar roster that included venerable concert venues such as Roy Thomson Hall and Massey Hall , Ontario Place, Walt Disney Records, the JUNO Awards, the People's Comedy Festival and the abovementioned Childrens Group (Classical Kids). As well the company is in its second decade of representing Frank Marino and Mahogany Rush. With clients such as these, it's no surprise that Arsenault has cultivated long-term relationships with every major television network, magazine and daily newspaper in Canada . Over the years Be-Bop/BopStar has consistently secured "national star"-level media coverage for emerging independent artists in its fold. An associate put it most succinctly: "People call you when they are looking for a PR powerhouse. Contact BopStar-PR 421 Summit Ridge Place |